PriceCal empowers you to streamline pricing , boost efficiency and grow your profits effortlessly
Customers today are searching for print services online, expecting real-time pricing and instant transactions.
But for many traditional print businesses, making the leap to online sales feels overwhelming.
A static website isn’t enough—it doesn’t convert visitors into buyers. To thrive in the digital age, you need a
transactional system that enables accurate pricing and seamless selling.
Unlike typical e-commerce platforms, print businesses deal with complex pricing and custom specifications that generic systems can’t handle.
Without pricing, there’s no selling.
significant upfront cost
teams of experts
expertise to manage
teams of experts
significant upfront cost
teams of experts
expertise to manage
teams of experts
...Even after investing in all this, success is far from guaranteed.
PriceCal is a powerful pricing tool designed specifically for printing businesses. It helps you set up pricing rules for your products (like business cards, booklets, banners, or flyers), automate calculations, and streamline your workflow—no complex setups or technical skills needed.
And to make things even easier, PriceCal comes with Printalogue—your built-in online catalog. Accessible from any browser, Printalogue lets you showcase your products, provide instant quotes, and connect with customers, all in one place. No extra setup, no new equipment—just share your unique Printalogue link (hosted on a free subdomain), and customers can explore your offerings instantly.
Imagine this scenario:
A customer needs 200 custom packaging boxes.
They visit your Printalogue URL , select the box style, choose the material, enter the dimensions, and adjust the quantity. Instantly, they see the price.
If they have questions, they send you an inquiry directly through WhatsApp.
You get notified, respond quickly, and confirm the order—all without manual calculations or lengthy emails.
Personalize your shop web address for easy access by your customers through their web browser.
Example: yourname.printmart.cc
A visual display of your available products, making it easy for customer to browse and choose
Leads to the pricing page where users can congifure the product and view pricing instantly
Direct customers to your contact page for inquiries, support, or feedback
Personalize your shop web address for easy access by your customers through their web browser
Direct customers to your contact page for inquiries, support, or feedback
A visual display of your available products, making it easy for customer to browse and choose
Leads to the pricing page where users can congifure the product and view pricing instantly
We’ve eliminated all the complexity. Simply subscribe, set up, and start using PriceCal in just a few easy steps. It’s that simple—and super easy to get started!
Select your plan and take the first step toward streamlined pricing operations
Configure your products and pricing rules effortlessly with our intuitive setup process
Begin generating instant, accurate quotes and streamline your pricing workflow
The newest version of priceCal features a lego-like pricing calculation system, offering unmatched ease of use for printers. with its intuitive design, you can build and adjust pricing by simply stacking component to fit your needs
This revolutionary system allows you to start using PriceCal quickly and confidently, giving you the tools to succeed in the competitive print industry.
Setting up PriceCal is as easy it gets - simply enter your material costs, print cost, and basic parameters into the system, and you’re ready to go, no complex configuration or technical knowledge
Start using PriceCal within hours
An intuitive system anyone can use, no matter their tech skill
Save on labor and operational expenses
Built for printers. requiring no programming knowledge
Affordable SaaS landing plans designed to suit print businesses of all sizes
Experience streamlined operations and efficiency from day one
You will find components and Price Calculation Tools like SmartCal (SC), a dynamic pricing system that simplifies and automates the generation of prices for an extensive range of print products.
Calculates print prices based on area, such as banners and posters
Generates pricing for multi-page products like booklets and catalogs
Creates pricing for item based products, including mugs and apparel
Handles pricing for packaging, including boxes and cartons
Calculates prices for sheet based prints like business cards, stickers, and flyers
Supports table - based pricing for custom configuration
Connects to printers offering pricing through API for seamless integration
and the flexibility to create more pricing components....
Whether you’re launching a new inline print business or aiming to elevate your existing print shop to new heights, PriceCal is here to empower your business growth every step of the way
Discover how PriceCal can transform print businesses of all sizes—whether you're an individual broker just starting out or a large-scale print factory looking to streamline operations and boost efficiency. PriceCal is designed to support your growth at every stage.
With PriceCal, your graphic design firm is equipped to thrive and excel in the dynamic realm of online printing.
With PriceCal, print shops can enhance their online presence, expand their service offerings, and effectively compete
PriceCal offers an alternative that leverages the growing trend of online sales, enabling you to establish an online print shop.
PriceCal offers a reliable solution tailored specifically for the printing industry. It streamlines your operations, optimizes.
PriceCal empowers print brokers with efficient pricing, expanded product offerings, enhanced customer.
With PriceCal’s support, print wholesalers can assist their resellers in launching websites with live product information.
@printbizguru Hey there, printing pros! Don't let your business get stuck in the dark ages! Ditch those pesky manual errors, wasted resources, and delayed orders. It's time to shine a light on automation! With PriceCal, you can streamline your processes, save time, and keep your customers smiling. Don't wait until it's too late - automate and elevate your business today! Check out at www.pricecal.co #PriceCal #POSsystem #Subscription #BusinessEfficiency #CuttingEdge #PriceCalV3 #BusinessSolutions #StreamlineOperations #AdvancedSoftware #ExcitingNews #StayTuned #printbizguru #Expressprint ♬ original sound - ExpressprintSG
Expressprint, a premier printing service provider in Singapore, is renowned for its dedication to quality, speed, and customer satisfaction. Operating in a market where manpower shortages and high labor costs are common challenges, Expressprint adopted PriceCal to streamline its processes and drive business growth. By automating pricing workflows and optimizing resources, the company ensures consistent pricing, boosts operational efficiency, and alleviates reliance on manual labor, solidifying its position as an industry leader.
and the results....
Its stories like these that make us proud of what to do
Customers testimony Trust efficiency, and peace of mind
I am running an accounting business. At first, I just thought about getting an informative website for me to list my services. When Welson suggested to me that I should sell some printed stationeries such as rubber stamp, business cards, letterhead, etc to my client since you are managing their account. I was hestitant because I have no experiences and no suppliers.Welson told me not to worry as he has a software (PriceCal) that can integrate into my website and I can start selling.
True enough, within a few days, Welson showed me the website with all the print products. I just need to setup my profit. Also, as soon as i let my client knows about my added service (printing), I immediately received the first business card order. Thank you Welson and the team at Expressprint.
One of the software technologies that really amazed me was their in-house developed PriceCal software. All I got do is just to input my costing and setup the pricing algorithm then apply it, and work is done. It’s magic and I can now generate selling price for more than 60 products and endless permutations in the matter of few minutes! My customers will see the price based on their unique selections and cart out. This is my LIFE SAVER.
Thank you, Expressprint, for providing these solutions to cater to customers’ ever-changing needs! I am a 101% satisfied customer.
PriceCal has been a game-changer for my printing business. With its advanced algorithms and seamless integration into my website, I can easily calculate pricing, automate order management, and provide a smooth customer experience. The comprehensive administration dashboard keeps me organized and in control.
PriceCal has transformed my business, saving time, boosting sales, and increasing profitability. I highly recommend PriceCal to any printing professional looking to streamline operations and enhance their online presence. It's a must-have tool that has taken my printing business to new heights.
Pricecal is the pricing engine behind your print business. It’s a powerful tool designed for printers and internal teams to manage costs, set up products, and define pricing rules dynamically. Think of it as the “brain” of your operation—it handles all the calculations and logic needed to generate accurate and consistent quotes.
If you're just getting started and want to simplify your pricing process, PriceCal Lite is the perfect entry point. It allows you to offer instant pricing and share a custom catalog with your customers—without the need for complex setups or technical skills. It's the ideal way to automate your pricing, streamline your workflow, and start improving customer experience right away.
Once you're comfortable with PriceCal Lite and your business begins to grow, you can easily upgrade to PriceCal Elite for full eCommerce integration. With Elite, you’ll unlock advanced features like WordPress integration, a fully customizable online store, payment processing, and more.
Start small with Lite, get familiar with its benefits, and when you’re ready to scale, PriceCal Elite will be there to help you take your business to the next level.
No, you don't need a website! With Printalogue, PriceCal's built-in online catalog, you get a unique link (subdomain) that acts as your fully functional online catalog. This means you can showcase and price your printing products without the need for a separate website or hosting.
Simply share the unique Printalogue link with your customers, and they can access your catalog directly from any device, anywhere—no additional setup required. It's an easy, standalone solution to get started with online pricing and quoting, allowing you to save time and focus on growing your business.
Printalogue provides instant pricing and a seamless inquiry process via WhatsApp, making it easy for customers to get quotes and ask questions. However, while Printalogue is a powerful tool for showcasing products and providing pricing, it doesn’t include full eCommerce checkout features in the entry-level PriceCal Lite plan.
Once customers have the price, they can follow up with you directly through WhatsApp to finalize the order and proceed with payment using your preferred method—whether that’s through bank transfer, cash, or other payment collection processes.
For full eCommerce capabilities, including direct online ordering, secure payment processing, and a customizable storefront, you can upgrade to PriceCal Elite. With Elite, you’ll be able to integrate with WordPress and WooCommerce, turning into a complete online store.
No, PriceCal is designed to be simple and user-friendly—no technical skills or coding required! Setting up your pricing mechanics is straightforward: just enter your pricing rules, customize your catalog, and share your unique link with customers.
All customers have access to our Client Resource Portal, where you’ll find step-by-step video tutorials to guide you through the setup process. These resources make it easy for you to get everything up and running without any hassle.
There’s nothing too complicated, and our tutorials ensure you can set things up quickly and confidently. With PriceCal, you can focus on growing your business, not on complicated technical tasks.
Printalogue is your own online catalog, where customers can easily browse your products and get instant quotes by simply visiting your unique URL just like visiting any website (fully responsive and works on desktops, tablets, and smartphones). No need for logins, downloads, or extra setup—customers can instantly see your products, get pricing, and send inquiries all through a simple, shareable URL.
Yes! You can start with PriceCal Lite and easily upgrade to PriceCal Elite when you're ready to expand. Upgrading gives you access to advanced features like eCommerce integration and more.
Yes, PriceCal Elite comes with a WordPress plugin specifically designed to integrate your PriceCal pricing tools with your WooCommerce store. While PriceCal doesn’t directly create products in WooCommerce, it allows you to set up your products and pricing in PriceCal. Then, you can create corresponding products in your WooCommerce store and link them to the pricing from PriceCal, effectively replacing the original WooCommerce pricing with the real-time pricing from PriceCal. This gives you a seamless way to manage product prices and offers a consistent, dynamic pricing experience for your customers.
Not necessarily. If you're familiar with WordPress, you can set it up yourself. Otherwise, a developer can assist with customization.
If you cancel or if payment fails, your Printalogue and PriceCal access will be disabled. You can reactivate your account within 7 days. After that, all data will be permanently deleted.
At PriceCal, we want you to be fully satisfied with your experience. That’s why we offer a 7-day satisfaction guarantee for all new customers. If within the first 7 days you feel that PriceCal doesn’t meet your needs, reach out to us. We’ll work with you to find a solution, and if necessary, provide a refund.
However, please note that this guarantee is only valid under certain conditions:
Yes, your data is secure with us. We use industry-standard encryption and security measures to ensure that your pricing data, customer information, and transactions are kept safe at all times.
While we strive to keep our pricing consistent and fair, there may be occasional updates or changes based on new features, services, or market conditions. We will always give you advance notice of any pricing adjustments, and you’ll have the option to review these changes before they take effect.
Rest assured, our goal is to provide you with the best value for your investment, and any changes will be made transparently and with your business needs in mind.
SC-Sheet calculates printing costs by determining the number of large sheets required based on material, size, printing method, and quantity.
For example, if a customer orders 1,000 business cards (89mm x 54mm), SC-Sheet calculates how many fit on a standard sheet, the total sheets needed, and the printing cost. Additional finishing like lamination or diecut is factored in separately, ensuring precise pricing while optimizing material usage and profitability.
What products are best suited for API?
Click on the products below to see API in action!
SC-Sheet calculates printing costs by determining the number of large sheets required based on material, size, printing method, and quantity.
For example, if a customer orders 1,000 business cards (89mm x 54mm), SC-Sheet calculates how many fit on a standard sheet, the total sheets needed, and the printing cost. Additional finishing like lamination or diecut is factored in separately, ensuring precise pricing while optimizing material usage and profitability.
What products are best suited for SC-Sheet?
Click on the products below to see SC-Sheet in action!
CSV is the most flexible way to manage and price products with fixed options or variations that don’t require dynamic calculations. Ideal for products with pre-set combinations of attributes like size, material, finish, and quantity, CSV enables
printers to create custom pricing tables in Excel (CSV format). Once the table is computed, simply upload it into PriceCal, and our Price Calculator will convert it into a systematic selection, generating the price based on the chosen options.
For instance, when calculating the price for a roll-up standee, printers can set up variables like type (e.g., Standard, Deluxe), size (Small, Medium, Large), print method (Digital, Offset), and quantity (e.g., 1, 5, 10). These variables are then organized in a CSV file, and upon upload, the system will automatically generate the correct pricing based on the selected options.
What products are best suited for CSV?
Click on the products below to see CSV in action!
SC-Packaging is designed to handle pricing for packaging products such as boxes and cartons by calculating costs based on material, size, and finishing components. Through our strategic partnership with Pacdora, printers gain access
to a wide variety of box models, including double tuck boxes, auto-lock boxes, mailer boxes, and more.
This tool works similarly to SC-Sheet by calculating the open size of the selected box model and using the input dimensions to determine material usage, printing costs, and additional finishing. Components like gluing, die-cutting, and assembly costs can be seamlessly factored into the pricing
For example, if a customer orders 2,000 auto-lock boxes measuring 200mm x 150mm x 100mm, SC-Packaging will generate the total material required based on the box’s flat layout, calculate the printing and die-cutting costs, and include any finishing or assembly charges.
Exciting Benefits from Our Pacdora Partnership
Thanks to this collaboration, printers can now:
✅ Retrieve dielines instantly upon customer order.
✅ Offer customers access to Pacdora’s design studio to create and edit packaging
artwork effortlessly.
What products are best suited for SC-Packaging?
Click on the products below to see SC-Packaging in action!
SC-Item is designed for pricing single-item print customization, making it ideal for products like apparel, drinkware, and promotional merchandise. Unlike other pricing tools, SC-Item allows for flexible order quantities across different variations, such as sizes, colors, and print locations.
For example, in t-shirt printing, customers can choose to print on the front, back, or sleeves and place an order with specific quantity breakdowns—20 Large, 10 Small, 15 Medium, etc. SC-Item calculates the cost based on the print locations, total quantity, and any additional customization options like embroidery, heat transfer, or DTF printing.
What products are best suited for SC-Item?
Click on the products below to see SC-Item in action!
SC-Booklet is designed to generate precise pricing for multi-page products like booklets, catalogs, and magazines by calculating the material cost, printing method, and binding requirements. It determines the number of sheets required to fulfill an order based on the total number of pages, paper type, and sheet size. Additionally, SC-Booklet supports various binding methods, including saddle stitching and perfect binding, ensuring flexibility in product customization.
For example, if a customer orders 500 copies of a 32-page booklet, SC-Booklet calculates the number of large sheets needed based on the imposition layout. If the inner pages are printed on 150gsm matte paper and the cover on 300gsm glossy
paper, it determines how many sheets of each material are required and factors in the printing and finishing costs accordingly. The system also accommodates add-ons like spot UV, lamination, and special finishes.
What products are best suited for SC-Booklet?
Click on the products below to see SC-Booklet in action!
SC-Area calculates printing costs based on the total print area (sq ft). When a user enters the length and width of the final print, SC-Area determines the total printable area and generates the cost accordingly. It also factors in additional finishing based on the perimeter, making it ideal for products that require eyelets, frames, or poles.
For example, if a customer orders a banner measuring 10ft x 3ft, SC-Area will calculate the total print area (30 sq ft) and generate the cost. If finishing options like eyelets every 2ft or a poles are added, SC-Area factors in these costs based on the perimeter. This tool is perfect for large-format prints such as banners, buntings, billboards, and signage, ensuring accurate pricing and seamless cost calculation.
What products are best suited for SC-Area?
Click on the products below to see SC-Area in action!
